Mixing passion with work isn’t just more fun—it makes the work better.

Stop Ignoring Your Social Media—Your Customers Aren’t

Candorly (adverb): The art of cutting through marketing B.S. with brutal honesty, strategic clarity, and a dash of wit.

Live advertising is a high-risk, high-reward game, and Rocket Mortgage’s Country Roads Super Bowl moment nailed it. Having orchestrated live campaigns for the Grammys and Beats by Dre, I know firsthand how tough these are to pull off—but when they work, they’re pure marketing magic.